Google Adwords Campaign Glossary
admin on Aug 08 2007 | Filed under: Google Adwords
Ever wondered what the headings stand for on a Google Adwords Campaign?
Hopefully this will help:
Current Status - whether your campaign is currently switched on or not
Current Budget - the daily budget (the amount you aim to spend each day) that you’ve allocated to each ad campaign
Impr - (Impressions) the amount of times your ad is shown
CTR - [...]